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Eugenie S. is an experienced academic and industry professional currently serving as a Lecturer in Digital Technology at GBS since October 2023. In addition, Eugenie has been the Director at GooGoo GaGa Ltd since April 2021, focusing on brand development, strategy, and digital marketing for a UK charity, overseeing key aspects of logistics, purchasing, and sales. Past roles include teaching positions at ONCAMPUS Global and Newbury College, as well as various lecturer roles at higher education institutions in Hong Kong, including Hong Kong Baptist University and The Education University of Hong Kong. Eugenie holds a Bachelor of Arts in Telecommunication and Photography from Michigan State University and a Master of Arts in Communication and New Media from City University of Hong Kong.