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Aritra Banerjee is an Associate in Digital Marketing at Netwoven, a global technology consulting firm, since December 2023, focusing on marketing security and modernization solutions utilizing Microsoft technologies. Previously, Aritra held positions as a Digital Marketing Trainee at MyCaptain, where portfolio projects and case studies on various brands were completed. Experience as a Business Development Executive at IEM America Corporation involved marketing a news website through SEO and social media, while serving as a Communications Coach at WiseUp Communications included conducting mock interviews for students and professionals. Early roles included a Digital Marketing Internship at LEARNOVATE ECOMMERCE, focusing on blog writing and SEO analysis, and a Marketing Internship at Aditya Birla Capital, which explored customer reactions during the pandemic. Aritra holds an MBA in Marketing and Business Analytics from the Institute of Engineering and Management and a BTech in Computer Science Engineering from Maulana Abul Kalam Azad University of Technology.