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Digital Marketing Manager

Marketing · Full-time · Piedmont, Italy

Job description

About the Company

Nestify is a well-established international property management company that operates in the United

Kingdom, France, Ireland and the United Arab Emirates. The company employs talented people from across the globe that is considered the ‘heartbeat’ of the Company. As a ‘prop tech’ Company, technology is at the core of the Company’s strategy however people are entrusted to drive the success of the business.

As a cutting-edge tech-driven startup, the Company provides a ‘round-the-clock’ contactless service, ensuring guests can enjoy the stay they deserve. From ‘booking’ to ‘check-out’, Nestify, takes care of everything by ensuring a seamless experience for all – property owners and guests.

About the position: What you will do

  • Lead the development and execution of data-driven and cost-efficient strategies to drive paid and organic user growth across various channels, including paid search, search engine optimization, and programmatic advertising

  • Optimize all facets of performance marketing, including bid strategy, landing page, ad creative and rotation, and audiences

  • Translate strategies into detailed budget and channel plans, working closely with Finance to update forecasts and report weekly, monthly, and quarterly actuals

  • Drive efficiency and performance through the use of data science and automation.

  • Partner with our Product team to optimize customer journey through rigorous testing and experimentation

  • Partner with the Finance, Data Science, and Analytics teams to develop a measurement stack to monitor and improve channel performance, enhance KPI tracking, conduct quantitative analyses to inform growth strategy, ensure accurate and timely reporting of campaign results, build a testing framework, evolve marketing attribution and incrementality, and measure customer LTV

  • Oversee relationships with vendors, partners, platform account managers, and other partners to test new service offerings, channels, and capabilities

Your Work Experience & Skills

  • 5+ years of paid marketing experience managing complex campaigns, million dollar budgets, and being accountable for a marketing channel P&L

  • 3+ years of management experience, with a track record of helping team members grow in their roles

  • Ability to recruit, grow, and develop excellent marketing talent

  • Exceptional analytical skills-ability to structure and parse qualitative and quantitative data, formulate and test hypotheses, synthesize findings, and draw insights and conclusions that you can translate into actionable recommendations

  • A strong problem-solving track record: ability to think through unique problems with no set guide and design and execute a path to a solution. You can transition effortlessly between big-picture strategy and tactical problem solving

  • Entrepreneurial-an ownership mentality and a bias towards action; you can build something out of nothing and have the ability to start projects with minimal oversight

Remuneration

· Highly competitive aligned to qualifications and work experience;

· Generous leave;

· Fully remote;