ÂÜÀòÂÒÂ×

Ivan Vasilev has extensive experience in consumer insights, CRM, and marketing across various sectors. Currently serving as Team Lead for Consumer Experience, Insights, and CRM at Nestlé Nespresso SA since March 2023, Ivan has previously held significant roles including Customer Insights Manager at The Janssen Pharmaceutical Companies of Johnson & Johnson and Product Manager B2C at Nestlé Nespresso SA. In prior positions at METRONOM GmbH and Metro AG, Ivan contributed to CRM strategies and customer lifecycle management. An academic background in marketing from the University for National and World Economy supports a robust career characterized by data-driven decision-making and customer-centric strategies.