Samantha has over two decades of project development, management and customer service experience, delivering successful digital projects to market within the wellbeing, pharmaceutical and medical device sector, both locally and internationally.
Recently Samantha has been instrumental in the commercialization of bringing medical and digital health products to market, working within the regulations and requirements of both CE and FDA certification. She has previously supported the design and led the project development of digital applications for AbbVie Humira anti-TNF within the Asian healthcare market. Samantha has established a wealth of experience working across digital design, human-centered design and preparation of product pre/post launch strategies.
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