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Paulo Affonso is a seasoned IT professional with extensive experience in leadership and project management across various sectors. Currently serving as the LATAM Senior IT Manager for Integrated Business Planning & International Trade at Natura &Co, Paulo is responsible for implementing IT strategies that enhance commercial planning and supply chain operations for Avon and Natura brands. Prior to this role, Paulo spent nearly two decades at Avon, advancing from IT Project Leader to LATAM Senior IT Manager, where key contributions included the development of B2B and e-commerce roadmaps and advice on technology trends for Latin America. Paulo's academic background includes degrees in Information Technology and Management of New Technologies, complemented by certifications in Agile and IT Service Management.