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Massimo Noja De Marco serves as Chairman at Nala Robotics, Inc. since September 2023. Previously, Massimo held the position of Chief Executive Officer at Ghost Kitchen Brands from March 2023 to January 2024 and was also the Chief Executive Officer at Piestro from January 2020 to December 2022. Massimo contributed as Chief Concept Officer and Co-founder at Kitchen United from November 2016 to January 2021, focusing on food development and designing innovative kitchen spaces. In a leadership capacity at PH&E Consulting from 2014 to November 2019, Massimo directed a team committed to developing premier food and beverage and hospitality concepts. Additional roles include Vice President of Operations Hospitality at Wurstküche Restaurants and Obica Restaurants, and Vice President of Operations at SBE Entertainment Group, with a track record of overseeing operations, budgeting, and human resources across various restaurant and entertainment venues. Prior experience includes Regional Director of Operations at Wolfgang Puck Catering and Director of Operations at Antico Palazzo Hotels, managing multi-unit operations and financial aspects in the hospitality sector.