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Christine Massicot is an experienced marketing professional currently serving as the EU Head of Social Activation & Influencer Marketing at N26, where responsibilities include defining social media strategy across 22 European markets and leading influencer marketing initiatives. Previously, Christine held the position of Director of Global Brand at Veepee, successfully launching the brand in 12 European markets and overseeing brand strategies across multiple categories. Christine's extensive experience also includes roles at vente-privee, CLM BBDO, and Young and Rubicam, where significant achievements involved strategic brand management and high-impact advertising campaigns. Christine holds a Master's degree in Marketing from CELSA Paris-Sorbonne and has further education in Management and English Literature.