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Liana Grammenos

Director of Creative Marketing at MyLife.com

Liana Grammenos has over 12 years of experience in marketing and design, beginning in 2007 as a Marketing and Design Director for Leebird Interactive. Liana then worked as a Director of Creative Marketing for MyLife.com in 2016, Art Director of Digital Acquisition for Guthy|Renker in 2015, Freelance Art Director of Online Acquisition for Beachbody in 2014, Art Director of eCommerce for New Vitality in 2013, Senior Interactive Designer and Creative Lead for Conversion Systems in 2013, Senior Designer for Second Base in 2012, and Freelance Art Director for Guthy|Renker in 2012. Additionally, in 2010 they worked as an Art Director and Senior Designer for Adknowledge and in 2011 as a Freelance Art Director and Interactive Designer for Lucky Brand. Throughout their career, they have managed the development and implementation of multi-channel marketing initiatives, optimized websites, landing pages, display, social media, SEM/SEO, and email channels, and developed original in-house email campaigns and templates. Liana has also advised executives on how to optimize and best implement design, copy, and content for the best possible ROI.

Liana Grammenos has a diverse educational background. Liana began their studies in 1997 at Pratt Institute, where they completed a Foundation Year of BFA Degree in Fine Art and Design. Liana then attended the Aveda Institute in New York from 2002 to 2003, completing an Esthetician program in Esthiology and Cosmetics. From 2002 to 2005, they attended School of Visual Arts and earned a BFA in Fine Art, Design, and Psychology. Finally, they attended Central St. Martins College of Art and Design in London, UK from 2005 to 2006, where they earned an MFA in Fine Art.

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