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Allie McAuley is a seasoned professional in client services and media analysis, currently serving as Client Services Director at MXB Agency since May 2017, where previous roles included Account Director and Senior Account Manager. Prior to joining MXB Agency, Allie had an extensive tenure at Kantar Media Ireland from July 2008 to April 2017, culminating in the position of Acting Head Of Insight, alongside roles as Senior Media Analyst and Account Manager. Allie's expertise encompasses maintaining best practices in media evaluation, managing a diverse portfolio of over 60 clients, and producing comprehensive analysis reports tailored to client requirements. Allie earned a Bachelor's Degree in Public Relations from Ulster University between 2005 and 2008.