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Florian Payen is a marketing and commercial relations expert with extensive experience in the cultural sector. Currently serving as Chargé des relations commerciales at musée du quai Branly - Jacques Chirac since May 2014, Florian focuses on increasing visitor engagement through targeted marketing and diversified sales channels. Previously, as Responsable Marketing et Commercial at Espace Dalí, Florian established the marketing and commercial department, managed an annual budget, and led a team to enhance museum visibility and partnerships. Early career roles include positions at Puy du Fou, Disneyland Paris, and Kiloutou, where Florian developed skills in commercial strategies, event organization, and client relations. Florian holds advanced degrees in Tourism, Leisure, and Business Management.