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Allison Smith is currently the Vice President of Integrated Marketing at MSC Cruises. Prior to her current role, she held positions such as Senior Director of Global Media & Marketing Planning & Strategy at Norwegian Cruise Line Holdings Ltd. and Managing Director at hunterblu media. With a background in media planning and marketing, she has also worked at agencies like Crispin Porter + Bogusky and Zimmerman Advertising. Allison holds an MBA from the University of Florida and a BS in Marketing.