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George Elazzi is an experienced business development and performance analyst with a strong background in expanding business opportunities and increasing revenue. Currently serving as the National Business Development Manager at Motorserve since November 2021, George has demonstrated a consistent ability to exceed targets and drive growth initiatives. Previous roles at IAG included Business Performance Analyst, where a segmented reporting structure was developed for project management, and multiple business development positions focusing on strategy, innovation, and account management. George also has extensive experience in small business management as the owner-operator of Regents Park Coffee Lounge and has held sales roles at Salesforce and Kmart Australia Limited. Education includes certifications in finance, training and assessment, hospitality procedures, and network engineering.