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Lucas Salles de Oliveira is a Salesforce Specialist at Grupo MAG since October 2022, where efforts led to the establishment of a development team and the integration of marketing, resulting in the introduction of four new directorates and 100 users onto the Salesforce platform. Previous roles include Senior Salesforce Developer at NOS SGPS, where Lucas finalized and implemented a B2B project that improved sales indicators through reporting and standardized processes. At BeerTech | AB InBev, involvement in the Ontap Full Digital project focused on increasing sales volume and transforming the sales approach. Further experience includes roles at Liberty Seguros Brasil and K2 Partnering Solutions, working on Lightning conversion and omnichannel implementations, as well as coordinating Salesforce Health Cloud functionalities at Avanxo Brasil. Lucas holds a degree in Computer Engineering from FIAP and a technical degree in Software Development from ETEC - Escola Técnica Estadual de São Paulo.