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Karushna Jeyakumar is a Digital Marketing Strategist at DevelopMetrics, where responsibilities include crafting digital marketing strategies, prospecting, lead generation, and campaign optimization since May 2023. Prior to this role, Karushna served as a Digital Marketing Intern, focusing on social media management, content creation, SEO optimization, and sales prospecting while analyzing marketing trends with data analytics tools. Additionally, Karushna gained experience as a Conservation Extern at National Geographic from February to April 2024, conducting research on freshwater scarcity in Sri Lanka and engaging with local leaders to propose solutions. Currently pursuing a Bachelor's degree in Information Technology at the University of Moratuwa, with an expected graduation in June 2026.