Mac Frederick is the founder and CEO of Momentum 360, a Google AdWords account strategist, and a CMO and co-founder of Vortic Watches.
Mac has always had an entrepreneurial spirit. In February 2014, they joined Google as an account strategist focused on improving the reach and optimization for small business entrepreneurs in North America. Mac quickly began training to learn the best practices for effectively reaching the right customers for every AdWords SMB client.
In November of the same year, Mac co-founded Vortic Watches with the goal of reinventing the wrist-watch industry. As CMO, they were responsible for daily business development and brand recognition. Mac helped grow the company and earn a reputation as the brand that redefines watches as we know them. Over the next few months, they were responsible for making connections and partnerships with leading industry professionals as well as managing and launching a Kickstarter campaign.
In April 2015, Mac left Google to focus on Momentum 360 full-time. Momentum 360 is a company that helps businesses increase their conversions and lower their CPC on a month to month basis. Under Mac’s leadership, the company has helped thousands of businesses achieve their goals.
Mac Frederick has a Bachelor of Arts in Advertising, Business, and Entrepreneurship from Penn State University. They also have a Master of Business Administration in Entrepreneurship/Entrepreneurial Studies from Babson College. Lastly, they have a Bachelor of Business Administration in Business Management from Virginia Wesleyan University. They are also certified by Google in Google Tag Manager, Google Webmaster, and Fundamentals of Search Marketing. Finally, they are certified by iCracked Inc. in Apple iOS Repairs.
Some direct reports include Obaidullah Shaikh - Full Stack Developer, Alimah Brown - Sales & Content Developer, and Jon MacKnight - Director, Operations.
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