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Shana Haynie has a diverse work history in marketing and content roles. Shana is currently the Head of Content and Organic Growth for MoEngage. Prior to that, Shana worked at Unit21 as the Head of Content, where they increased organic search traffic and grew website traffic significantly. Shana also served as the Senior Manager of Content Marketing and took on the role of Interim Demand Generation Director. Shana has experience as an Advisor at Ecommerce Tech and as the Director of Demand Generation and Inbound Marketing Manager at Hearst Bay Area. Shana was also the Senior Inbound Marketing Manager at Moves The Needle and the Co-Founder and Head of Operations and Brand Strategy at Vulpine Interactive. Before transitioning to marketing, Shana co-founded Artworks By Shana, an online gallery for their original artwork. Shana also gained hospitality experience at Slater's 50/50 and served as the Head of Publicity for the Santa Cruz Ski and Snowboard Club. Overall, Shana brings a wealth of experience in marketing, content, and leadership roles.

Shana Haynie's education history includes a Bachelor of Arts (BA) degree in Fine and Studio Arts from the University of California, Santa Cruz, obtained from 2004 to 2008. Shana also holds an Associate's Degree in Graphic Design from the Penn Foster Group, which they completed from 2013 to 2015. In addition to their formal education, Shana has obtained multiple certifications in various fields, including project management, marketing, analytics, and content creation. Some of their certifications include Google Project Management: Professional Certificate, Agile Project Management, Advanced Google Analytics, Inbound Marketing Certification, and Google Ads Search Certification.