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Samuel Hancock has held various sales and marketing roles, starting as a Sales Consultant at Iglu.com. Samuel then transitioned to Account Manager and later Senior Account Manager at MMGY Hills Balfour. With a move to Advantage Management Group, Samuel took on the role of Senior Sales & Marketing Executive. Returning to MMGY Hills Balfour, Samuel progressed to Associate Director, Senior Associate Director, and eventually Deputy Managing Director - SVP, Creative and Media UK at MMGY Global. Hancock has a BSocSci degree in Marketing and Media & Communications from the University of KwaZulu-Natal.