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Marcelo Costa de Oliveira is a seasoned entrepreneur and technology leader with extensive experience in the tech and marketing sectors. As Co-Founder and Chief Technology Officer of minu.co since January 2007, Marcelo has played a key role in establishing the company as a specialist in mobile loyalty and engagement marketing within the financial and retail markets. Additionally, Marcelo co-founded Take.net in April 1999, where contributions have included serving as Chief Technology Officer and Board Member. Marcelo also holds advisory positions, such as Advisory Board Member at Fluna and Co-Founder at multiple companies including Confrapar, ADMR Participações, and Mobyra Incorporações. Prior to these roles, Marcelo gained significant experience as Software Development Manager, Software Engineer, and Software Developer at Analógica Instrumentação e Controle Ltda. Marcelo holds a Bachelor’s degree in Engineering from Universidade Federal de Minas Gerais and has pursued further education in business and technical fields.