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Jirachai Sethisakko is a seasoned professional in the hospitality industry, currently serving as the Director of Beverage & Wine Guru at Minor Hotels since September 2017. With extensive experience at Minor International since August 2009 as Group Wine Guru, Jirachai focuses on enhancing wine offerings across various properties to maximize guest satisfaction and revenue. Previous roles include Food and Beverage Manager for Anantara Phuket Villas, where Jirachai oversaw multiple outlets and contributed significantly to service improvement and menu development. Jirachai also served as Senior Wine Guru & Assistant F&B Manager at Anantara Phuket Villas, where responsibilities included wine training and media involvement for high-profile events. Jirachai holds a Bachelor of Art degree in Tourism Industry from Rajabhat Chacheongsao, Thailand.