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Marcus Lim has a diverse and extensive work experience in the field of market research and sales. Marcus started their career as a Telesales representative at Yellow Pages and later interned at GfK. Marcus then worked as an Account Executive at GfK Retail and Technology before joining Dentsu Asia Pte Ltd as a Junior Consultant. At Dentsu, Marcus managed a market research platform and delivered consumer insights to Fortune 500 clients.

Marcus then joined GfK again, where they held multiple roles including Senior Executive, Assistant Manager, and Executive Manager. In these roles, they provided industry insights, developed market strategies, and built relationships with clients. Marcus also worked at Lightspeed Research as a Client Development Manager, responsible for sales growth and revenue attainment in Southeast Asia.

Currently, Marcus is the Regional Head of Growth at Milieu Insight. Marcus is responsible for building and mentoring a sales team, maintaining client relationships, and developing commercial strategies aligned with the company's goals. Marcus is also involved in product development and implementation.

Marcus Lim attended Singapore Management University from 2007 to 2011, where they earned a Bachelor of Business Administration (BBA) with a focus in Business, Management, Marketing, and Related Support Services. In 2010, they also briefly studied at Lund University, although no specific degree or field of study is mentioned. In addition to their formal education, Marcus Lim has obtained certifications in "Asking Great Sales Questions" and "Body Language for Leaders" from LinkedIn in September 2018.