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Claire Tang is an experienced marketing professional with over a decade of expertise in strategic marketing, particularly in Europe and the USA. Currently serving as Directrice Marketing at Miliboo since December 2010, Claire focuses on optimizing customer acquisition strategies across various digital channels, managing European site promotions, and ensuring a positive ROI. Previously, Claire held the position of Traffic Manager, where management of acquisition and retention campaigns resulted in increased website traffic and revenue. Prior experience includes a role as Responsable Partenariats at Achatdesign, overseeing affiliate campaigns and brand engagement on social media, and as Chef de projets Multimédia at Société Fournier, which involved the redesign of a corporate website. Claire holds a Master 2 in Marketing & Communication from Université Savoie Mont Blanc.