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Fernanda Franco is an experienced professional in e-commerce and marketing, currently serving as an EJECUTIVA DE E-COMMERCE at Miguel Caballero by Turer since May 2020, where responsibilities include managing the online store, customer service, and event coordination. Fernanda has a strong background in visual merchandising, working as a Stylist at Liverpool since 2012, coordinating fashion events and model attire. Prior to these roles, Fernanda was a marketing representative at Experimenta and held a commercial responsibility position at The Member-Cheap Company, focusing on online sales processes and supplier negotiations. Additionally, Fernanda worked as a Coordinator of Public Relations at Grupo Posadas SAB de CV, facilitating brand positioning through corporate partnerships and promotional events. Educational qualifications include a Diplomatura in Escaparatismo y Visual Merchandising from Centro de Estudios y Gestión de Imagen and a Bachelor's degree in Marketing from Universidad del Tepeyac.