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Alexandra Ivleva is a seasoned marketing professional with extensive experience at Mettler-Toledo International, Inc. since October 2003. Currently serving as the Global Content Marketing Program Manager, Alexandra develops and executes digital content marketing strategies aimed at driving traffic and generating leads, while also overseeing the creation of a digital value content library. Previous roles include Marketing Manager, where Alexandra led local marketing initiatives and managed a team, and Marketing Specialist, focusing on multi-channel marketing campaigns and adaptation of global materials. Earlier in their career, Alexandra worked as Sales Support Specialist, providing customer service and managing invoicing. Additionally, Alexandra gained experience as an Import Manager at Vagr Vina Vita, nurturing supplier relationships across multiple countries. Alexandra holds a degree from the Russian State University for the Humanities.