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Jim Curtis is an experienced SEO specialist currently working at NatWest Group since March 2023. Prior to this role, Jim served as Senior Organic Search Manager at Vashi, where responsibilities included strategic direction for content and site performance while collaborating with various teams to enhance customer experience and revenue. Jim has also held positions as Organic Search Manager at Wavemaker, focusing on global client management and site health for General Electric, and Senior SEO Content & Outreach Manager at Harvest Digital, overseeing SEO, content marketing, and PR for major accounts. Earlier career highlights include serving as Account Manager at tpf, a marketing communications agency, and a brief stint as PR Executive at YouView TV Limited. Jim holds a Level 3 Team Leader qualification from the Chartered Management Institute, and a BA Hons in Ancient History from Cardiff University.