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Iñaki A. is an experienced marketing professional with a robust background in digital marketing and project management. Currently serving as the Head of Marketing at Metro World News Media Group since June 2022, Iñaki A. develops and executes comprehensive marketing strategies and oversees branded content creation. Previously, Iñaki A. held key roles at Condé Nast Mexico & Latin America, including Head of Content Marketing, where management of a multidisciplinary team was pivotal in executing B2B and B2C projects across various digital platforms for prestigious brands such as Vogue, GQ, and Vanity Fair. Additional experience includes project management positions at Digital Arts Network Mexico City and Wunderman México, focusing on strategic planning and production of digital marketing initiatives for a range of high-profile clients. Iñaki A.'s career began at Televisa as a Production Assistant and Digital Coordinator, contributing to the production logistics of live broadcasts and website content management.