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Mimi Rosenheim is an experienced marketing professional with a robust background in digital marketing, demand generation, and growth leadership, primarily within the B2B tech sector. Currently serving as the Director of Digital Marketing and Activation at MetLife and as the fractional Chief Marketing Officer for GROW Powerful, Mimi has previously held notable positions such as Director of Revenue Marketing and Operations at Envoy and Vice President of Marketing at BasisTech. With extensive consulting experience through Mimzilla Marketing and a history of leadership roles at Demandbase and Castlight Health, Mimi combines strategic vision with practical expertise to drive impactful marketing initiatives. Mimi holds an MBA from the University of San Francisco and a Bachelor’s degree in Multimedia Studies from Boston University.