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Diego Viveros is a seasoned marketing professional with extensive experience in digital marketing and sales leadership. Currently serving as SubGerente de marketing digital y ventas at MetLife Chile since August 2021, Diego Viveros focuses on digital sales strategy and demand generation across multiple business lines. Previously, roles included SubGerente de marketing digital y medios and Jefe de marketing digital at Pronto Copec, as well as positions at Preuniversitario Pedro de Valdivia, Penta Vida, and Banco Consorcio, demonstrating a strong background in marketing and communications. Diego Viveros holds several advanced diplomas in digital marketing and innovation management from prestigious institutions, further complementing a foundational degree in strategic communication from Universidad Diego Portales.