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Caroline loves learning about different cultures— which fuels a love for traveling, trying to learn new languages, and advertising! She continuously analyzes ad campaigns, much to her friends’ dismay, and thinks, “Why? What does this accomplish for the brand?” In her free time, she explores Philadelphia and neighboring suburbs for the perfect ice cream cone— no matter the weather. Caroline has experience working on the client side on branding teams and uses this knowledge to understand client needs as well as how best to move them toward their goals.