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Alexander de Vries is an experienced brand and sales manager with a strong background in marketing and communication. Currently serving as Brand Manager at Melitta since May 2017, Alexander oversees significant brands including Melitta, Toppits, and Swirl. Concurrently, Alexander has been Sales Manager for Ridam since May 2016, focusing on consumer goods marketing. Previous roles include Brand Manager at ELHA Cosmetics, where responsibilities encompassed managing renowned beauty brands, and Marketing & Communication Manager at lookX, where strategic marketing plans were developed. Alexander also held multiple positions at Henkel, contributing to communication strategies and marketing plans for various products. With an educational background in economics and multiple advanced degrees in marketing and communication, Alexander de Vries combines extensive industry expertise with professional development.