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Niharika Gupta is an experienced professional with a strong background in business management and finance. Currently serving as an Associate Business Manager at Meesho, Niharika has previously held positions as Product Lead at TDX Launchpad and Investment Analyst at TDeFi. Niharika co-founded Financepedia and gained initial experience as an Investment Analyst intern at Marquee Equity. Niharika holds a BCom Hons degree in Accounting and Finance from Shri Ram College of Commerce, completed in 2022, and attended Ryan International Group of Institutions from 2008 to 2019.