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Paula Zambello Serafino has over 20 years of experience in the advertising and media industry. Paula currently holds the position of VP, Director of Integrated Media at Medium Giant since 2022. Prior to that, they worked as VP, Integrated Media Director at GYK Antler from 2018 to 2022, where they led a team of integrated channel specialists and managed various clients. Before that, they served as VP, Media Director at CTP from 2012 to 2018, driving client media strategies and managing a team of cross-channel media specialists. Paula also has experience working at The VIA Agency, Havas Media Group, VIA, MullenLowe U.S., and Digitas, where they held various roles and specialized in digital media strategy and management.

Paula Zambello Serafino pursued a degree in Marketing at Suffolk University - Sawyer Business School.