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Lauren Smith is a seasoned digital media strategist currently working at Adspace24 since October 2023. Previously, Lauren held various roles in digital account management at News24 South Africa, Spark Media SA, Independent Media (Pty) Ltd, Mail & Guardian, and The SpaceStation, overseeing digital solutions for multiple prominent clients and managing cross-channel digital strategies. Education includes a diploma in Information Technology from Oval International and further studies at the AAA School of Advertising. Lauren’s extensive experience spans over 15 years in digital media and sales, focusing on delivering digital solutions across desktop and mobile platforms.