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Luis Alonso Vega has a strong background in creative directing and copywriting. Luis Alonso began their career as a Creative Copywriter at JWT in 2008 and worked there until 2012. Luis Alonso then joined Circus as a Creative Copywriter from 2012 to 2014. Following this, they joined Quorum Nazca Saatchi & Saatchi as a Redactor Creativo for a brief period in 2014. From 2014 to 2019, they worked at VMLY&R as a Redactor Creativo and later became a Director Creativo. In 2019, they joined Media Networks as a Creative Director, and in 2022, they cofounded and became Director of Roma Productora Creativa.

Luis Alonso Vega attended Pontificia Universidad Católica del Perú from 2003 to 2008, where they earned a Bachelor's degree in Ciencias de la Comunicación. Following this, they enrolled in Madrid Content School to pursue a Master's degree in Branded Content. However, specific information regarding the start and end years of their enrollment at Madrid Content School is not provided.