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B. McLeod Sims possesses extensive experience in technical solutions and partnerships within the digital advertising industry. Currently serving as the Director of Technical Solutions at Media.net, previous roles include Senior Manager of Sales Engineering at IPONWEB, Head of RTB at NextRoll, Inc., and various positions at Criteo, such as Director of Global Partnerships In-App, Manager of Global Partnerships, and Senior Technical Account Manager. Additionally, B. McLeod Sims was the Director of Partnership Strategy at Simpli.fi. Academic qualifications include a Bachelor of Science in Electrical Engineering from Union College, obtained between 2007 and 2011.