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Gerald Arendt currently serves as the Head of Brand Management for BILD and BILD am Sonntag at Media Impact, a position held since June 2022. Prior to this role, Gerald Arendt was the Senior Manager of Revenue Management at Media Impact GmbH & Co. KG from May 2019 to September 2022. With extensive experience in brand and revenue management, Gerald Arendt contributes significantly to media strategy and brand development.