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Alexander Wieghard

Director Programmatic Business at Media Impact GmbH & Co. KG

Alexander Wieghard has a diverse work experience in the digital media industry. Alexander is currently working as the Director Programmatic Business at Media Impact GmbH & Co. KG since January 2021. Prior to this role, they served as the Director Digital Sales North & East from April 2020 to January 2021, and as the Head of Programmatic Sales from January 2018 to March 2020 at the same company. Before joining Media Impact GmbH & Co. KG, Alexander held the position of Head of Sales & Business Development at Contact Impact GmbH from February 2017 to December 2017. Alexander also worked as Lead Non-Endemic Business at Zalando Media Solutions from August 2016 to January 2017. Alexander's prior experience includes working as the Leiter Digitale Sales-Steuerung at Media Impact GmbH & Co. KG from December 2005 to July 2016, and as a Senior Sales & Business Development Manager at mediasquares from November 2002 to November 2004. Furthermore, they served as the Key Account Manager - Head of Online Advertising Berlin at ID Media AG from October 2000 to September 2001, and as a Sales Executive at DoubleClick International - Media from October 1999 to September 2000.

Alexander Wieghard attended Clark University from 1994 to 1997, where they studied Business Management. In addition, they also briefly attended Boston University in 1994, although the degree and field of study are not specified.

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