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Soffiyya R. has worked in a variety of roles since 2018. Soffiyya began at Yieldmo as a Campaign Operations Analyst and Operations Assistant in 2018. In 2019, they moved to Interactive One as an Account Manager. In 2021, they joined My Code as a Sales Planner. Most recently, they have been an Account + Project Manager at Media by Mother since 2022.

Soffiyya R. graduated from Baruch College in 2020 with a double major in Corporate Business Communications and Philosophy. In January 2023, they obtained both the Google Ads Display Certification and the Google Ads Search Certification from Skillshop.