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Alisa Alperovich is a seasoned professional in media planning and marketing, currently serving as a Global Media Planner at McCann Tech since April 2022. Previously, Alisa worked at Publicis Groupe as a Junior Communication Planner, focusing on P&G, and at CLEVER Publishing as a Media Manager, where Alisa enhanced e-commerce traffic and revenue through targeted marketing strategies. Alisa's earlier experiences include roles in digital and media planning at Rational 360, OMD Worldwide, and MediaLink, contributing to various campaigns and strategic initiatives for notable clients. Alisa holds a Bachelor's degree in Organizational Behavior Studies from The George Washington University and completed education at Pomfret School.