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Rachel Kerr is a seasoned marketing professional with extensive experience in digital marketing, social media strategy, and client relationship management. As Global Marketing Lead at M&C Saatchi Performance since March 2021, Rachel oversees international marketing initiatives. Previous roles include Account Manager at RTL AdConnect, where Rachel managed day-to-day US operations, and Director at RK Social Communications Ltd, specializing in social media and content development for diverse clients. Notable past positions also include leadership in social media and CRM strategies at Premier Inn and John Lewis, where Rachel achieved significant traffic and revenue growth through innovative campaigns. Early career roles encompassed brand communications and press management in various sectors. Rachel holds multiple qualifications, including a Diploma in Digital Marketing from the Institute of Direct and Digital Marketing and a Post Graduate Diploma in Journalism from the London College of Fashion.