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Hoang Y is an experienced trade marketing professional currently serving as the Trade Marketing Manager at Masan Consumer Holdings since December 2021, where responsibilities include leading trade marketing strategies to achieve business objectives. Prior to this role, Hoang Y worked at Suntory PepsiCo Vietnam Beverage from March 2016 to November 2021, progressing through various positions including Senior Channel Development Executive, Trade Marketing Executive - Category, and Sales Planner. Notable accomplishments include leading a loyalty program that contributed over 50% to total contributions and managing promotional activities across significant retail channels. Hoang Y holds a Bachelor's degree in Business Administration from the University of Economic & Law, earned between September 2009 and September 2013.