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Guillaume Crétenot is a seasoned executive with extensive experience in global strategy and transformation, currently serving as the Global Strategy and Venture VP at Mars Petcare since September 2015. In this role, Guillaume Crétenot focuses on developing and implementing strategies to transition Mars Petcare from a traditional FMCG model to an ecosystem leader, including ventures in vet services and new digital business models. Previous positions include Principal at The Boston Consulting Group, where Guillaume Crétenot managed large-scale transformations in consumer goods and retail, and roles at A.T. Kearney, AGC Automotive, and R/D Tech, where project management and strategic development were key responsibilities. Educational credentials include a degree from Harvard Business School, training in leadership from the Center for Creative Leadership, and an engineering degree from Mines Paris - PSL.