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Russell Hirshon currently serves in a dual role of brand, culture, and field at MāKā Superfood, focusing on expanding the reach of MAKA wheatgrass beverages since February 2021. Previously, Russell founded Ministers of Design, a brand and digital agency, from January 2013 to March 2020. Earlier experience includes roles as project manager at Unison, senior project manager at Ogilvy, and project manager at MCI, overseeing the launch of IP-Relay services. Russell also held the position of VP Digital at NOOR, where the emphasis was on creating an online experience for the MENA region. Russell began a career at Magnet Interactive, gaining valuable experience in programming and project management. Russell attended Boston University from 1979 to 1980.