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Aleksandra Novikova is a Senior Product Designer at Magnit, with a robust background in product design from Redmadrobot, where responsibilities included creating apps for iOS and Android platforms, developing UX/UI concepts, and collaborating with product teams for strategic decisions. Additionally, Aleksandra served as a lecturer at the British Higher School of Art and Design, designing a curriculum for UX design and teaching design methodologies to university students. Experience also includes a role as a Product Designer for the Habit On: Habit Tracker project, focusing on enhancing features based on user feedback. Educational qualifications include a Master's degree in Linguistics from Moscow State Linguistic University, supplemented by design courses from Bang Bang Education and the British Higher School of Art and Design.