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Erick was born and raised in Southern California where he also went to school to become a writer (with a minor in Business).

Throughout the years he built up some skill working in different sales jobs and naturally worked his way into marketing. It was in 2013 that he discovered Search Engine Optimization.

Since 2013 he has received recognition for being among the top 5% of advertisers in the country. He became the top business/finance writer for Examiner.com and was featured on Thumbtack.com, Evancarmichael.com, and even on SEO That Works (a course for people who study online marketing).