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Bernice van de Laar is a versatile marketing professional with extensive experience in various sectors, including baby care, finance, and e-commerce. Currently serving as a Marketing Specialist at MAG45 since July 2023, Bernice previously held the position of Senior Country Manager for the Netherlands at LILLYDOO GmbH, focusing on skin-friendly and sustainable baby care products. Prior roles include Marketing Executive for IG, where responsibilities encompassed local marketing in Frankfurt, and Online Marketing Manager at Vicampo.de GmbH, specializing in performance marketing for the Dutch and Belgian markets. Earlier experience includes internships at Unilever and Goossens wonen & slapen, as well as a role in HR at Radboud University. Bernice holds a Master of Science in Business Administration from Radboud University and a Bachelor of Applied Science in Human Resource Management from Avans University of Applied Sciences, complemented by an exchange semester at Kristianstad University.