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Kim Madill is an accomplished digital experience leader with extensive experience in enhancing digital marketing capabilities and client experience within the financial services sector. Currently serving as Senior Manager of Digital Experience at Mackenzie Investments, Kim focuses on optimizing the advisor and investor web experience through collaboration with various teams. Previously, Kim held multiple senior roles at Manulife, including Senior Manager of Digital Experience, where strategic oversight of digital content and stakeholder consultation were key responsibilities. Kim's expertise spans digital strategy, product ownership, and project management, underscored by a commitment to improving customer experiences across digital platforms. Kim has been recognized for collaborative achievements, including an award for Best Insurance Website from the Web Marketing Association. Academic qualifications include a BA in Sociology from the University of Waterloo and several certifications in business analysis and project management.