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Nikola Krcmaric is an accomplished executive with extensive experience in sales and commercial management across various industries, including consumer electronics, FMCG, and renewable energy. Currently serving as Executive Sales Director for M SAN Grupa, Nikola oversees export sales for Vivax and MS Energy, focusing on PV solar and e-Mobility solutions in the Adriatic region. Prior roles include Executive Sales Director at Jamnica plus, where leadership resulted in significant sales revenue management and team organization, and Commercial Director at Perutnina Ptuj, where Nikola led a successful transformation of the commercial organization. Additional experience encompasses key positions at Fructal d.o.o., Zagrebacka pivovara, Podravka, and earlier roles in beauty and health care sectors. Nikola holds an MBA from Antwerp Management School and has a strong educational background in economics from the University of Zagreb.