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Adam Goswell is a seasoned technology and design leader with extensive experience in digital innovation and creative strategy. Currently serving as Tech R&D Principal at LUSH since July 2012, Adam has spearheaded the global tech innovation department, focusing on initiatives related to AI, mobile, digital ethics, and transformation while managing a creative technologist team and a significant R&D budget. Previously, Adam held roles as Digital Principal and Digital Design Lead at LUSH, overseeing a substantial global budget and directing digital and creative design efforts. Adam's earlier experience includes serving as Head of Design at GEÂÜÀòÂÒÂ×E THOMAS INTERNATIONAL LIMITED, leading campaigns for high-profile entertainment clients, and as Lead Designer at Squared Agency, where Adam contributed to major print, digital, and media campaigns. Adam holds a degree in Computing and Internet Technologies from Bournemouth University.