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Samara Laura Pano is an experienced professional in e-commerce and marketing, currently serving as an Analista de e-commerce at Lupo S.A. since May 2021. In this role, Samara manages product listings, site maintenance, and online campaigns, utilizing tools such as Google Analytics and VTEX. Previously, as an Analista de marketing, responsibilities included campaign planning, social media analysis, and consumer behavior research. Earlier experience includes administrative support at Contato Group and communication assistance in various roles. Samara holds a degree in Publicidade e Propaganda from UNIARA, obtained in 2022.